Wednesday, June 10, 2015

Atmos x Reebok Insta Pump White. On Foot Look

Atmos x Reebok Insta Pump White 4


Japanese based designers Atmos team up Reebok once more and lend their creative style to one of the most innovative and iconic silhouettes to date, the Insta Pump.

Atmos have shops all over Tokyo including districts like Shibuya and Harajuku, which, if you’re up on your Japanese style (or Gwen Stefani’s Harajuku Girls), is the funky fashion capital of Japan.

Following last year’s collaboration on this silhouette, the duo have created a simple yet understand pair of kicks, designed specifically for the summer. The entire upper is dressed in an all-white colourway with a matching lining, insole and outsole. This all-white style is particularly on trend at the moment across all top brands including Adidas, ASICS and Nike, who even have part of their site dedicated to only triple white-only models.

The inflatable cage technology built within the shoe is what sets the silhouette apart from the rest. When it was originally released back in 1994, the Insta Pump was considered cutting edge and futuristic. It’s twenty one years later, and those terms are still used to describe this iconic silhouette. Wearer’s can interact with the shoe like no other model and pump air around the shoe to achieve a desired custom fit.

Atmos x Reebok Insta Pump White Release Date

The Atmos x Reebok Insta Pump White will launch on 13th June for £160, and you can find all the retailers right here.


Atmos x Reebok Insta Pump White 5


Atmos x Reebok Insta Pump White 3


Atmos x Reebok Insta Pump White 2


Atmos x Reebok Insta Pump White 1


Atmos x Reebok Insta Pump WhiteImages via Solebox

 

 

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